Imposters

The perfect sidekick for laughter-filled game nights

Industry

Gaming

Enviroment

Mobile

This is a concept project that I explored to address a specific problem or opportunity I identified. The details shared may be fictional or aspirational and do not necessarily reflect actual reality.

This is a concept project that I explored to address a specific problem or opportunity I identified. The details shared may be fictional or aspirational and do not necessarily reflect actual reality.

Background

In recent years, my work focused soley on financial enterprise products, unfortunately leaving mobile design behind. I missed its tactile nature, and wanted to sharpen those instincts again. That’s how imposters came to be, an excuse to stretch muscles I hadn’t used in a while. A chance to explore motion, and rediscover the fun bits.

A digital stage-hand

Unlike traditional mobile games, this app facilitates face-to-face interaction rather than replacing it. Players gather in person, each round begins with the app assigning secret roles: All players receive the hidden word, but one unlucky participant is an "Imposter" and must bluff their way through the game. After everyone provides their clue, the group debates and votes to uncover the impostor.

Acting as a digital board, the app assigns secret words, manages roles, timers, and handles eliminations, letting players focus on laughing at each other's ridiculous clues.

From a design perspective, this meant designing an experience that was more felt than seen. The interactions needed to be intuitive enough that it faded into the background. Every tap, transition, and visual element had to reinforce that sense of fluidity and playfulness.

Sequences of fluid disclosure

Beyond that, I wanted the app to feel playful yet polished, balancing bold and vibrant colours with clean typography. The colour palette shifted from an initial neon scheme to vibrant tones that felt more fun. Shapes were rounded to evoke friendliness, and animations were kept subtle and purposeful. Just enough to create moments of delight without pulling focus.

Vibrance and bounce evoke a feeling of friendliness and play.

Bright, bold, and beautifully intuitive

Players are greeted by a quick setup upon launching the game. A player-count slider adjusts the game size, while the role distribution frame let's players tweak the balance of civilians and imposters. The How to play button links to a tutorial to help newcomers settle right in.

Next, a colourful stack of cards slides in, each representing a player. The players must enter their names or select one from the saved players to reveal their secret words. This repeats until the last player, who then starts the game. The input expands to allow for avatar selection, a requested feature that adds a personal touch.

The save button allows new players to save their names, so they don’t have to re-enter them in future rounds. This will particularly be useful for frequent players, as it streamlines the setup process and makes it easier to jump back into the game. The save button replaces the "saved players" button after a name is inputted.

The game unfolds in the voting and elimination phase. Players vote physically, and the app eliminates the most-voted player. Tapping a player's button triggers a confirmation modal to prevent misclicked eliminations. The rounds continue without eliminated players, until fatigue sets in. Subtle visual cues were added to ensure there's a clear distinction between voting and elimination states.

Beyond gameplay, the app includes accessibility and personalisation functions. Players can tweak various aspects of the experience, including sound, animations, and appearance preferences. Language settings, enable the game to be played in 15 different languages so players worldwide can enjoy the game comfortably in their native tongue.

Designed to guide, not dictate

I tested the game in a real setting during a New Year's games night with friends and family. The feedback was overwhelmingly positive, but seeing it played in the wild revealed small areas for improvement. I refined those details, tweaking interactions to make the experience even smoother.

Feedback and learnings

This project was a return to something I had missed. After years in enterprise design, where precision and efficiency are paramount, I wanted to create something that felt alive and fun, and that goal influenced every decision.

Revisiting mobile design after so long was both refreshing and humbling. My first iteration was horrendous, lol. I had to go relearn mobile UI principles, fluid transitions, intuitive gestures, and the subtle ways UI can guide, rather than demand, attention. A game like this requires a framework, but it also needs to feel fluid and organic, never rigid.

Next, I’m looking to add real-time feedback and online multiplayer features, making the experience even more dynamic.

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All content, designs, and case studies on this website are my intellectual property. Unauthorized use, reproduction, or distribution of any material is strictly prohibited. For permissions, contact me at ali.adebolafuad@gmail.com

Last updated December 2024.

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